Build · Fix the constraint
Build the system that fixes it—and prove it worked.
I build the missing operating layer on top of the tools you already use: the rules, statuses, queues, automation, and AI assistance that turn what your systems know into what your team does next. Then we measure the result against the baseline.
4–8 weeks
From $15,000 · fixed price per phase
One principal · Scope agreed in writing
Who it’s for
When this is the right step.
For a business that knows its constraint—from a diagnostic or its own analysis—and wants a working system, not another recommendation.
- A diagnostic identified the constraint and the first fix.
- You know the problem, but earlier tools, agencies, or hires didn't fix it.
- The owner or COO wants to stop being the routing layer for the business.
- You want AI in the workflow—with a person approving anything that matters.
Outputs
What you get.
- A working system in production, built around your existing tools wherever possible
- A clear status and owner for every lead, job, or request in scope
- A daily action queue: what needs attention today, and why
- Automation where it is safe; human approval where judgment matters
- Documentation and hands-on training for the people who use it
- A 30-day before-and-after measurement against the baseline
Pricing
Price depends on how many systems are involved, the state of the data, and how much of the workflow changes. Typical first builds run $18K–$30K. Larger, multi-phase work is quoted from the diagnostic.
Every build states the objective, the metric it should move, what is in and out of scope, and what you own at the end.
Boundaries
The fine print, up front.
Stated before any contract, so scope and expectations are clear.
- Scope and price are fixed per phase and agreed in writing before work starts.
- I build on your existing CRM and tools unless there is a clear reason not to.
- Nothing is sent to customers or changed in your records without the approval rules we agree.
- You own what is built: code, configuration, and documentation.
What comes next: Most builds continue into Operate & Improve, because systems drift without an owner. Once the first constraint is gone the next one becomes visible, and it is scoped the same way.
Typical work
What this usually involves.
Will you replace our CRM?+
Rarely. The CRM is usually fine as a record. What's missing is the layer that turns records into the next action.
Is this an AI project?+
Sometimes AI is part of it—drafting, summarizing, sorting, spotting what's missing. It is never the point, and a person approves anything consequential.
Who actually builds it?+
I do. RachelOS was built and is run the same way.
The other steps
Start with the smallest step that answers the question.
One principal · Priced up front
Tell me what's stuck.
Thirty minutes, no pitch deck. You describe what's stuck; I tell you where I would look first, and whether a paid diagnostic is worth it for your business.